“Commencing with an exhibition of Concrete and Constructive Art, Nove tendencije, in Zagreb, in 1961, the New Tendencies rapidly developed into a dynamic movement dedicated to 'visual research'. Around the mid 1960s, the New Tendencies triggered an international Op-Art-Boom, which was endorsed by participation in an exhibition entitled The Responsive Eye, at the New York MoMA, in 1965. However, success brought the New Tendencies no closer to its aims: the assertion of 'art as research' and the establishment of new forms of distribution beyond the art market, which should be accessible to everyman. The organizers of the New Tendencies decided to bring their strategy up-to-date and, in the summer of 1968, initiated in the context of the fourth exhibition, Tendencije 4, the program 'Computer and Visual Research'. Until 1973 the supporting institution of the New Tendencies, the former Gallery of Contemporary Art Zagreb – today the Museum of Contemporary Art – had dedicated itself to artistic research by computer with a series of international exhibitions and symposia. At the peak of the Cold War artists and scientists throughout the world presented their work in Zagreb. The New Tendencies thus established a unique platform for the exchange of ideas and experiences from the area of art, the natural sciences and engineering. With the multi-lingual journal Bit international (1968-73, 9 numbers) Zagreb became a point of initiation for aesthetics and media-theoretical thought.” – M. Rosen

  • new_tendencies.txt
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