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public_diet [2008-07-11 14:23] 81.179.15.206public_diet [2008-07-12 06:16] katerich
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-== feasability study for sustained sustenance: Feral Trade Cafe at http gallery == +**feasability study for sustained sustenance: installing a Feral Trade Cafe at http galleryxlondon uk autumn/winter 2008** 
-  +
- +
-===== HTTP structurebusiness plan, financial model ===== +
- +
-Current conditions +
-   +
-    Umbrella company is Catlow & Garrett (unincorporated partnership).  +
-    Tax entity, deals with rent and overheads, PAYE. +
-    HTTP & Furtherfield are not for profits with written constitutions. +
-    Furtherfield has an advisory board and is funded by ACE. +
-    HTTP is a furtherfield.org project. +
-    HTTP compound is zoned a s mixed live-work.+
  
 ===== CAFE motives, structure and infrastructure ===== ===== CAFE motives, structure and infrastructure =====
    
-Motives for opening a cafe as an art project.+  * Motives for opening a cafe as an art project.
  
-    1. HTTP is located in the back of beyond from the point of view of its visitors. +1. HTTP  [[http://www.http.uk.net]]is located in the back of beyond from the point of  
-    Would like to give exhibition goers something more to chew on such as    +view of its visitors. 
-    Sustenance and conviviality, space for contemplation, information and reading. +It would like to give exhibition goers something more to chew onsuch as    
-    Elongate visit.+sustenance and conviviality, space for contemplation, information and reading. 
 +Elongate visit.
  
-    2. Useful service for local residents and studio occupants The neighbourhood is +2. Useful service for local residents and studio occupantsThe neighbourhood is 
-    changing, it's a way of connecting with the local community that's more fluid and  +changing, it's a way of connecting with the local community that's more fluid and  
-    open, a softer and more everyday interface than the gallery. +open, a softer and more everyday interface than the gallery. 
  
-    3. Promoting an alternate economy and ecology: so many shops deal with just money. +3. Demonstrate an alternate economy and ecology: so many shops deal with just money. 
-    Promote free processes and experiences other than those governed by hegemonic global  +Promote free processes and experiences other than those governed by hegemonic global  
-    capitalism. An economy based on other peoples' activities and how you get from A to B. +capitalism. Feral Trade is an economy based on other peoples' activities and how you 
-    Even at this small scale it has a polemic value.+get from A to B. Even at this small scale it has a polemic value.
  
   * income scenarios    * income scenarios 
  
-On the books. All transactions logged and accounted for. +All transactions logged and accounted for. 
-The cafe would be designed as financially self sufficient, although application for seed funding from ACE London agreed as ok. A feral trade project: kate to put in the application, Marc & Ruth to support.+The cafe would be designed as financially self sufficient, although application for seed funding agreed as ok. 
  
    Feral Trade runs at a fabulous loss, in business terms.    Feral Trade runs at a fabulous loss, in business terms.
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 Average 15-20 visitors per weekend. Mainly they arrive via Manor House tube.  Average 15-20 visitors per weekend. Mainly they arrive via Manor House tube. 
 There is no cafe between the tube and HTTP although it is possible to take a  There is no cafe between the tube and HTTP although it is possible to take a 
-detour to Costa Coffee. Portuguese cafe in the other direction. +detour to Costa Coffee. Portuguese cafe in the other direction.
  
     The cafe would not necessarily be linked to shows.     The cafe would not necessarily be linked to shows.
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     Cafe would have its own publicity strand, as a HTTP project.     Cafe would have its own publicity strand, as a HTTP project.
     Also promoted as background for exhibitions.     Also promoted as background for exhibitions.
 +
 +  * operating models (positive and negative)
 +
 +    Cafe Kino in Bristol. Vegetarian cafe, opens weekdays 11-5, longer on weekends.
 +    Run by a collective of artists etc who also run the Here Shop and Gallery over the road.
 +    High proportion of customers are their extended social networks who probably live 
 +    within a few blocks of the cafe. People go for the sociability, decor, free wireless, 
 +    good tea and coffee, cultural contagion plus pleasure of investing in own social networks. 
 +
 +    Leila's Shop, Shoreditch. review covers the for & againsts pretty effectively:
 +    http://londonreviewofbreakfasts.blogspot.com/2008/04/leilas-shop-shoreditch.html
  
 =====  REGULATION ===== =====  REGULATION =====
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     Use existing premises regulations as a template/ jelly mould for evasion or          Use existing premises regulations as a template/ jelly mould for evasion or     
     compliance. Produce a Regulatory reading menu as research result / art project.      compliance. Produce a Regulatory reading menu as research result / art project. 
 +
 +===== HTTP structure  =====
 +
 +Current conditions
 +  
 +    Umbrella company is Catlow & Garrett (unincorporated partnership). 
 +    Tax entity, deals with rent and overheads, PAYE.
 +    HTTP & Furtherfield are not for profits with written constitutions.
 +    Furtherfield has an advisory board and is funded by ACE.
 +    HTTP is a furtherfield.org project.
 +    HTTP compound is zoned a s mixed / live-work.
 +
    
 =====  MENU =====   =====  MENU =====  
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-   Expand conception of localness beyond the walled citadel model +   Expand conception of localness beyond the territorial village model  
 +   to a shared set of connections plus swift transit routes 
    like the scale-free hubs of the internet.     like the scale-free hubs of the internet. 
  
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    source information. The priority is to expanding the product monologue to articulate a     source information. The priority is to expanding the product monologue to articulate a 
    larger picture of the world it moves through.    larger picture of the world it moves through.
-   (The product of the market conceals its relations except for the money one; 
-   the product of the commons reveals human relations, although including possibly  
-   unpleasant ones). 
-   Open up food-labelling as a platform for discussion and adaptation, as VS righteous  
-   boasting and promotion of purityconcepts.  
-   Undercut profit-motivated product fascism of fresh 'n' wild. 
  
 +[[common_products]]
 +
 +   The commodity conceals its relations except for the money one;
 +   the product of the commons is filled with human relations, although including 
 +   possibly unpleasant ones: Peter Linebaugh.) 
 +
 +
 +   Open up food-labelling as a platform for discussion and adaptation, as VS righteous 
 +   boasting and promotion of purity fetish. 
 +   Undercut profit-motivated product aryanism of fresh 'n' wild.
  
    Read-write menu. Open to intervention from random vendors eg. customers can contribute     Read-write menu. Open to intervention from random vendors eg. customers can contribute 
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    Menu should be easily adaptable and transmissable    Menu should be easily adaptable and transmissable
    perhaps database-driven     perhaps database-driven 
-   and list items currently unavailable, in negotiation or pending.+   and list items currently in negotiation or pending.
  
  
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    of origin or source to the broader ecology of supply.     of origin or source to the broader ecology of supply. 
    Promote inter-organisational trade with artistic peers, local and foreign.    Promote inter-organisational trade with artistic peers, local and foreign.
-   Balkan and baltic states are a good place to start. +   Balkan and baltic states are a good place to start.               
- +
- +
-   Contenders: Fo.am Brussels. Grappa, Latvian cured meats, computer chocolate biscuits. +
-               Mejor Vida Corporation, Mexico City. Hot chocolate +
-               +
  
    Challenge fresh+wild to a duel.    Challenge fresh+wild to a duel.
  
- +   Commission or collect artists' food projects 
- +
-   Commission or collect artists' food projects: eg. Food for Free apple mush on toast +
  
    Source producers or recipes from HTTP social networks (cake, jams, herbs, sprouts)       Source producers or recipes from HTTP social networks (cake, jams, herbs, sprouts)   
    incl city farm and allotment, home cultivation.     incl city farm and allotment, home cultivation. 
- 
  
    Regulatory limits: Define and serve emergency food products; outer limits of biscuit.    Regulatory limits: Define and serve emergency food products; outer limits of biscuit.
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   -    Cola from Bristol.   -    Cola from Bristol.
    
 +
 +  Other organisational contenders
 +  -    Fo.am Brussels. Grappa, Latvian cured meats, computer chocolate biscuits.
 +  -    Mejor Vida Corporation, Mexico City. Hot chocolate
 +  -    Irational.org  food for free apple mush 
 +
 ===== OUTPUTS ===== ===== OUTPUTS =====
  
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