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public_diet [2008-07-11 17:27] – 81.179.15.206public_diet [2008-07-12 11:16] – katerich
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-**feasability study for sustained sustenance: installing a Feral Trade Cafe at http gallery [[http://www.http.uk.net]], london uk autumn/winter 2008** +**feasability study for sustained sustenance: installing a Feral Trade Cafe at HTTP gallery, london uk, autumn/winter 2008. A platform for presentation for feral trade goods and protocols; and an exploration of food service as communications system, this research involves testing the regulatory limits and political conceptions of food provision and service, and the resources, human and otherwise, required to run it. ** 
  
-===== HTTP structure, business plan, financial model ===== +Feral Trade [[http://feraltrade.org]] 
- +HTTP [[http://www.http.uk.net]]
-Current conditions +
-   +
-    Umbrella company is Catlow & Garrett (unincorporated partnership).  +
-    Tax entity, deals with rent and overheads, PAYE. +
-    HTTP & Furtherfield are not for profits with written constitutions. +
-    Furtherfield has an advisory board and is funded by ACE. +
-    HTTP is a furtherfield.org project. +
-    HTTP compound is zoned a s mixed / live-work.+
  
 ===== CAFE motives, structure and infrastructure ===== ===== CAFE motives, structure and infrastructure =====
    
-Motives for opening a cafe as an art project.+  * Motives for opening a cafe as an art project.
  
-    1. HTTP is located in the back of beyond from the point of view of its visitors. +Practical
-    Would like to give exhibition goers something more to chew on, such as    +
-    sustenance and conviviality, space for contemplation, information and reading. +
-    Elongate visit.+
  
-    2. Useful service for local residents and studio occupants. The neighbourhood is +HTTP is located in the back of beyond - a business park in the residential London borough of Harringay [[http://en.wikipedia.org/wiki/Harringay]] - from the point of view of its visitors.  
-    changing, it's a way of connecting with the local community that's more fluid and  +A cafe would give exhibition goers something more to chew on, such as    
-    open, a softer and more everyday interface than the gallery. +sustenance and conviviality, space for contemplation, information and reading. 
 +Elongate visit.
  
-    3. Demonstrate an alternate economy and ecology: so many shops deal with just money.+Useful service for local residents and studio occupants. The neighbourhood is 
 +changing, it's is a way of connecting with the local community that's more fluid and  
 +open, a softer and more everyday interface than the gallery. 
  
 +Conceptual 
 +
 +    Demonstrate an alternate economy and ecology: so many shops deal with just money.
     Promote free processes and experiences other than those governed by hegemonic global      Promote free processes and experiences other than those governed by hegemonic global 
     capitalism. Feral Trade is an economy based on other peoples' activities and how you     capitalism. Feral Trade is an economy based on other peoples' activities and how you
     get from A to B. Even at this small scale it has a polemic value.     get from A to B. Even at this small scale it has a polemic value.
  
-  * income scenarios +[[feral_trade_economy]] 
 + 
 +Financial 
 + 
 +Profit is not a motive, which opens up the terms of engagement considerably. 
 + 
 +  * income scenario 
  
 All transactions logged and accounted for. All transactions logged and accounted for.
-The cafe would be designed as financially self sufficient, although application for seed funding agreed as ok. +The cafe would be designed as financially self sufficient, although seed funding agreed as probable.
  
    Feral Trade runs at a fabulous loss, in business terms.    Feral Trade runs at a fabulous loss, in business terms.
 +   It operates in an absence of the principle of least effort,
 +   excluding it from basic capitalist forms of success. 
    The investment is in the network.     The investment is in the network. 
    
   * hrs of operation, visitor patterns, winter plan    * hrs of operation, visitor patterns, winter plan 
  
-Gallery hours are currently 12-5PM fri-sun, possibly extending to thurs. +Gallery hours are currently 12-5PM Fri-Sun, possibly extending to Thurs. 
-Average 15-20 visitors per weekend. Mainly they arrive via Manor House tube. +Average 15-20 visitors logged per weekend, mainly arriving via Manor House tube. 
 There is no cafe between the tube and HTTP although it is possible to take a  There is no cafe between the tube and HTTP although it is possible to take a 
-detour to Costa Coffee. Portuguese cafe in the other direction. +detour to Costa Coffee, a commercial chain in the business mall on Green Lanes.  
- +(Portuguese cafe in the other direction has cheap and good espresso and a largely Portuguese clientele).
-    The cafe would not necessarily be linked to shows. +
-    The gallery has an exhibit approximately 3/4 of the year. +
-    There are gaps between shows. In winter and gaps, the distributed library and Feral  +
-    Trade cafe could occupy the gallery space. People would visit for the library, or for meetings. +
-    Library visitor numbers are low but it's the intensity of the experience that counts. +
  
 +The cafe would not necessarily be linked to shows.
 +The gallery has an exhibit approximately 3/4 of the year.
 +There are gaps between shows. In winter and gaps, the distributed library [[http://www.http.uk.net/docs/exhib6/summer_of_folk.shtml]] and Feral 
 +Trade cafe could occupy the gallery space. People would visit for the library, or for meetings.
 +Library visitor numbers are low but it's the intensity of the experience that counts. 
 +    
     It would be a coup to overcome geography and keep the cafe open in winter.     It would be a coup to overcome geography and keep the cafe open in winter.
     Without affecting global warming.      Without affecting global warming. 
     Patio bonfires are worth looking into.     Patio bonfires are worth looking into.
-    In winter it could be a kiosk, menu devised for creating heat or utilising refrigeration. 
  
   * caretaking: human resources as they currently stand   * caretaking: human resources as they currently stand
  
-    When the gallery is open, there is someone always available to respond to visitors. +When the gallery is open, there is someone always available to respond to visitors. 
-    Sat and sun have more dedicated invigilation, fri can be more hectic. +Saturday and Sunday have more dedicated invigilation, Friday can be more hectic. 
-    Currently Ale (administration and coordination) does fri+sat, sun there is a paid invigilator. +Currently Ale (administration and coordination) does Fri-Sat; Sunday there is a paid invigilator. 
  
-    * roles for cafe: preparation, service, cash-taking, cleaning up, stock management.+    * roles for cafe. 
  
-    Cafe service role should be rotated amongst present core personnel.  +Service: preparation, waiting, cash-taking. 
-    This kind of distributed culture is integral to the way Furtherfield works as a group. +Cafe service role would be rotated amongst present core personnel.  
-    Cafe service should be continuous with natural office life. Disinvest food service of +This kind of distributed culture is integral to the way Furtherfield works as a group. 
-    lowered status, advance tea and coffee service as a communications medium.+[[http://www.furtherfield.org/about.php]] 
 +Cafe service should be continuous with natural office life. Disinvest food service of any 
 +lowered status, advance tea and coffee service as a communications medium or interpretation of [[householding]].
  
-    Weekly stock management would be 1 person's responsibility.  +Weekly stock management would be 1 person's responsibility.  
-    Probably Ale who deals with this kind of thing anyway.+Probably Ale who deals with this kind of thing anyway.
  
  
   * physical setup: service and storage spaces, equipment investment, utensil choices   * physical setup: service and storage spaces, equipment investment, utensil choices
 +
 +Initial investment would be an advantage.
          
-    Decking. Sound the landlord out on this between rent payments.  +Decking. Sound the landlord out on this between rent payments.  
-    Landlord relations are distantly friendly. There is a janitor who keeps a close eye  +Landlord relations are distantly friendly. There is a janitor who keeps a close eye  
-    on the compound. If landlord rejects decking plans, the parking spaces in front are  +on the compound. If landlord rejects decking plans, the parking spaces in front are  
-    legally HTTP's, paid for within rent. Cafe could serve from here. +legally HTTP's, paid for within rent. Cafe could serve from here. 
-    Is the back garden an alt possibility?+Is the back garden an alt possibility?
  
     Liability would need to be thought through either way.     Liability would need to be thought through either way.
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   * publicity   * publicity
  
-    Cafe would have its own publicity strand, as a HTTP project. +Cafe would have its own publicity strand, as a HTTP project. 
-    Also promoted as background for exhibitions.+Also promoted as background for exhibitions.
  
   * operating models (positive and negative)   * operating models (positive and negative)
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     Run by a collective of artists etc who also run the Here Shop and Gallery over the road.     Run by a collective of artists etc who also run the Here Shop and Gallery over the road.
     High proportion of customers are their extended social networks who probably live      High proportion of customers are their extended social networks who probably live 
-    within a few blocks of the cafe. People go for the sociability, decor, free wireless,  +    within a few blocks. People go for the sociability, decor, free wireless,  
-    good tea and coffee, cultural contagion plus pleasure of investing in own social networks. +    good tea and coffee, cultural contagion plus pleasure of investing in own social  
 +    networks. 
  
-    Leila's Shop, Shoreditch. review covers the for & againsts pretty effectively:+    Leila's Shop, Shoreditch. Review covers the for & againsts pretty effectively:
     http://londonreviewofbreakfasts.blogspot.com/2008/04/leilas-shop-shoreditch.html     http://londonreviewofbreakfasts.blogspot.com/2008/04/leilas-shop-shoreditch.html
  
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     Use existing premises regulations as a template/ jelly mould for evasion or          Use existing premises regulations as a template/ jelly mould for evasion or     
-    compliance. Produce a Regulatory reading menu as research result / art project. +    compliance. Produce a Regulatory reading menu as research project.  
 + 
 +===== HTTP structure  ===== 
 + 
 +  * Current conditions 
 + 
 +Umbrella company is Catlow & Garrett (unincorporated partnership). Tax entity, deals with rent and overheads, PAYE. 
 +HTTP & Furtherfield are not for profits with written constitutions. 
 +Furtherfield has an advisory board and is funded by ACE. 
 +HTTP is a furtherfield.org project. 
 +HTTP compound is zoned as mixed / live-work. 
    
 =====  MENU =====   =====  MENU =====  
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   -    Tea from Bangladesh (TBC)   -    Tea from Bangladesh (TBC)
   -    Cola from Bristol.   -    Cola from Bristol.
- +  -    Salt from Gujarat
  
   Other organisational contenders   Other organisational contenders
   -    Fo.am Brussels. Grappa, Latvian cured meats, computer chocolate biscuits.   -    Fo.am Brussels. Grappa, Latvian cured meats, computer chocolate biscuits.
   -    Mejor Vida Corporation, Mexico City. Hot chocolate   -    Mejor Vida Corporation, Mexico City. Hot chocolate
-  -    Irational.org  food for free apple mush +  -    Irational.org, Bristol. Food for Free apple mush 
  
 ===== OUTPUTS ===== ===== OUTPUTS =====
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  • Last modified: 2022-03-16 11:14
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