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public_diet [2008-07-13 20:52] – katerich | public_diet [2008-07-15 14:31] – katerich | ||
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- | **feasability study for sustained sustenance: installing a Feral Trade Cafe at HTTP gallery, London UK, for autumn/ | + | **feasability study for sustained sustenance: installing a Feral Trade Cafe at HTTP gallery, London UK, from autumn/ |
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Practical | Practical | ||
- | 1. HTTP is located in the back of beyond | + | 1. HTTP is located in the back of beyond |
- | Elongate | + | |
- | 2. As well as gallery visitors, provide a service for local residents and studio occupants. A way of connecting with the local community that's more fluid and open, a softer and more everyday interface than the gallery. The neighbourhood is changing - cafe would be an interface to that. | + | 2. A service for local residents and studio occupants. The neighbourhood is changing - incoming small business and studios - the cafe would be an interface to that. A means of connecting with the local community that's more fluid and open, a softer and more everyday interface than the gallery. |
Conceptual | Conceptual | ||
- | | + | |
- | | + | processes and experiences other than those governed by hegemonic global |
- | | + | so many shops deal with just money. Feral Trade is an economy based on other peoples' |
- | | + | |
Even at this small scale it has a polemic value. | Even at this small scale it has a polemic value. | ||
[[feral_trade_economy]] | [[feral_trade_economy]] | ||
Line 27: | Line 26: | ||
Economic | Economic | ||
- | Profit is not a necessary | + | Profit is not a necessary |
+ | Although stock should still pay for itself plus provide a heady surplus for office consumption. Seed funding will be required for start-up equipment and utensils: HTTP or external. | ||
- | * income scenario | + | feral trade:Feral Trade runs at a fabulous loss, in business terms. |
- | + | It operates in an absence of the principle of least effort | |
- | Slow start. | + | |
- | All transactions logged and accounted for. | + | |
- | The cafe would be designed as financially self sufficient, although seed funding needed for start-up equipment and utensils. | + | |
- | + | ||
- | Feral Trade runs at a fabulous loss, in business terms. | + | |
- | It operates in an absence of the principle of least effort, | + | |
- | excluding it from basic capitalist forms of success. | + | |
- | The investment is in the network. | + | |
* hours of operation, visitor patterns, winter plan | * hours of operation, visitor patterns, winter plan | ||
Gallery hours are currently 12-5PM Fri-Sun, possibly extending to Thurs. | Gallery hours are currently 12-5PM Fri-Sun, possibly extending to Thurs. | ||
- | Current average | + | Average |
There is no cafe between the tube and HTTP although it is possible to take a | There is no cafe between the tube and HTTP although it is possible to take a | ||
detour to Costa Coffee, a commercial chain in the business mall on Green Lanes. | detour to Costa Coffee, a commercial chain in the business mall on Green Lanes. | ||
- | Portuguese cafe in the other direction has cheap and good espresso and a largely | + | Portuguese cafe in the other direction has good cheap espresso and a mainly |
The cafe would not necessarily be linked to shows. | The cafe would not necessarily be linked to shows. | ||
The gallery has an exhibit approximately 3/4 of the year. | The gallery has an exhibit approximately 3/4 of the year. | ||
- | There are gaps between shows. In winter and gaps, the distributed library | + | There are gaps between shows. In winter and gaps, the distributed library http:// |
Trade cafe could occupy the gallery space. People would visit for the library, or for meetings. | Trade cafe could occupy the gallery space. People would visit for the library, or for meetings. | ||
Library visitor numbers are low but it's the intensity of the experience that counts. | Library visitor numbers are low but it's the intensity of the experience that counts. | ||
- | It would be a coup to overcome geography and keep the cafe open in winter. | + | |
- | Without affecting global warming. | + | |
- | Patio bonfires | + | |
+ | Patio bonfires worth looking into. | ||
* caretaking: human resources as they currently stand | * caretaking: human resources as they currently stand | ||
Line 61: | Line 55: | ||
When the gallery is open, there is someone always available to respond to visitors. | When the gallery is open, there is someone always available to respond to visitors. | ||
Saturday and Sunday have dedicated invigilation, | Saturday and Sunday have dedicated invigilation, | ||
- | Currently Ale (Furtherfield administration and coordination) does Fri-Sat; | + | Currently Ale (Furtherfield administration and coordination) does Fri-Sat; |
- | Hazards: At what scale would the cafe interfere with the basic running of other office activity? | + | Hazards: At what scale would the cafe interfere with other office activity? |
* roles for cafe. | * roles for cafe. | ||
**Service: | **Service: | ||
- | Cafe service role would be rotated amongst present core personnel. | + | Cafe service role would be rotated amongst present core personnel, |
- | This kind of distributed culture is integral to the way Furtherfield works as a group. | + | this kind of distributed culture is integral to the way Furtherfield works as a group. |
http:// | http:// | ||
- | Cafe service should be continuous with / accessory to natural office life and disinvest food service of any lowered status. | + | Cafe service should be continuous with natural office life, disinvesting refreshment |
- | **Management: | + | **Management: |
- | + | ||
- | Weekly | + | |
probably Ale who deals with this kind of thing anyway. | probably Ale who deals with this kind of thing anyway. | ||
* physical setup: service and storage spaces, equipment investment, utensil choices | * physical setup: service and storage spaces, equipment investment, utensil choices | ||
- | Initial investment | + | Initial investment |
- | Stock would be expected | + | At a minimum, tables, chairs, umbrellas and signage to communicate cafe presence |
| | ||
- | Decking that runs along the side of HTTP building | + | The decking |
Landlord relations are distantly friendly. There is a janitor who keeps a close eye | Landlord relations are distantly friendly. There is a janitor who keeps a close eye | ||
on the compound. If landlord rejects decking plans, the parking spaces in front are | on the compound. If landlord rejects decking plans, the parking spaces in front are | ||
- | formally HTTP' | + | formally HTTP' |
- | Is the back garden an alt possibility? | + | |
- | + | ||
- | Tables, chairs, umbrellas, signage would be important | + | |
Liability would need to be thought through or ignored. | Liability would need to be thought through or ignored. | ||
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* publicity | * publicity | ||
- | Cafe would have its own publicity strand as a HTTP project. | + | Cafe would have its own publicity strand as a HTTP project, as well as being promoted as background for exhibitions. |
- | Also promoted as background for exhibitions. | + | |
- | * operating | + | * other models (positive and negative) |
Cafe Kino http:// | Cafe Kino http:// | ||
Run by a collective of artists etc who also run the Here Shop & Gallery over the road. | Run by a collective of artists etc who also run the Here Shop & Gallery over the road. | ||
- | | + | |
- | within a few blocks. People go there for the sociability, | + | within a few blocks |
good tea/coffee, cultural contagion plus pleasure of investing in own social | good tea/coffee, cultural contagion plus pleasure of investing in own social | ||
networks. | networks. | ||
- | Leila' | + | Leila' |
- | | + | |
- | + | ||
- | ===== REGULATION ===== | + | |
- | + | ||
- | Use existing [[uk_premises_regulations]] as a template/ jelly mould for evasion or compliance. | + | |
- | + | ||
- | Produce a Regulatory reading menu as research project. | + | |
===== HTTP structure | ===== HTTP structure | ||
- | |||
- | * Current conditions | ||
Umbrella company is Catlow & Garrett, a partnership and tax entity, deals with rent and overheads, PAYE etc. | Umbrella company is Catlow & Garrett, a partnership and tax entity, deals with rent and overheads, PAYE etc. | ||
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HTTP & Furtherfield are not for profits, with written constitutions. | HTTP & Furtherfield are not for profits, with written constitutions. | ||
Furtherfield has an advisory board and is funded by Arts Council England. | Furtherfield has an advisory board and is funded by Arts Council England. | ||
- | HTTP is located in a business arena zoned as mixed / live-work. | + | HTTP is located in a business arena zoned as mixed use (typically integrating residential, |
+ | |||
+ | ===== REGULATORY STRUCTURE ===== | ||
+ | |||
+ | [[uk_premises_regulations]] | ||
+ | Produce a Regulatory reading menu as research project. | ||
+ | Use existing regulations as a template/ jelly mould for evasion or compliance. | ||
+ | http:// | ||
- | |||
===== MENU ===== | ===== MENU ===== | ||
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| | ||
- | Food goods will be informationalised (onboard or on menu) | + | Stock selection |
- | + | ||
- | | + | |
- | primary or exclusionary. | + | |
- | - compliance with or skirting the regulatory perimeters | + | - compliance with or skirting the [[uk_premises_regulations|regulatory perimeters]] |
- | - shelf life: essential for a slow-sales charter | + | - shelf life: to avoid sales incentive or waste |
- | - the facility of the food item to host information, including | + | - the facility of the food item to [[common_products|reveal |
- | - information on source: relations with land embodied by the transport of its produce | + | - information on source, relations with land, embodied by the transport of its produce |
- | - information on carriage: network relations, trade relations of delivery, | + | - information on carriage, network |
- seasonality, | - seasonality, | ||
- | | + | |
- | | + | |
- | | + | |
- | like the scale-free hubs of the internet. | + | |
- | [[common_products]] | + | All cafe goods will be informationalised (onboard or on menu). |
- | The commodity, as object produced for sale on the market, conceals its relationships | + | Customer receipts |
- | | + | |
- | human relations, including possibly unpleasant ones (Peter Linebaugh). | + | |
- | | + | |
- | | + | |
- | | + | |
- | [[tea_from_bangladesh]] | + | |
- | Compare with Fair Trade which limits its communiques to the the iconic picture | + | |
- | farmer/ | + | |
- | http:// | + | |
- | reversing earlier radical trajectory | + | Ingredients and products with questionable ethics can be included on the menu, along with their product information. The main thing is to expand the product monologue beyond simple boasting and the promotion |
+ | to instead articulate a richer picture | ||
+ | [[tea_from_bangladesh]] for example. | ||
+ | |||
+ | * Other Information | ||
- | http:// | + | [[breakdown_of_expenses]]: The cafe menu to also include items and incidents in the transit of cash preformed for the goods' procurement: |
- | [[breakdown_of_expenses]]: | + | * Reciprocity |
- | Feral Trade opens up food-labelling as a platform for discussion and adaptation, as VS | + | Read-write menu. Open to intervention from random vendors eg. customers can contribute |
- | | + | menu items via peddling stock (sale, trade or gift). |
- | Undercut profit-motivated product constructions of elevated origins and destinies, | + | |
- | the type of truth claim propagated by fresh ' | + | |
- | Read-write menu. Open to intervention from random vendors eg. customers can contribute | + | * Seasonality |
- | menu items via sell/ | + | |
+ | Economy of miniaturisation / smallscale. Enables hosting small batches/ | ||
- | | + | |
- | | + | |
- | Menu should be easily adaptable and transmissable, | + | |
- | and include a section for items not in stock eg. in negotiation or pending. | + | |
+ | | ||
+ | or nation state, to more closely replicate the world HTTP works in: a shared set | ||
+ | of connections and navigable routes like the scale-free hubs of the internet. | ||
- | | + | * Suppliers |
- | to deliver goods from afar, including store-bought ones. Documenting these journeys and | + | |
- | | + | |
- | of origin or source, to a broader ecology of supply. | + | |
- | | + | |
- | | + | Source producers or recipes from HTTP social networks, commission or collect artists' |
+ | (cake, jams, herbs, sprouts etc). | ||
- | Source producers or recipes from HTTP social networks | + | * Delivery |
- | | + | |
- | | + | |
- | | + | Courier process. Use moving social networks including known and funded travel to HTTP |
- | Cream tea variations. | + | to deliver goods from afar, including store-bought ones. Documenting these journeys and relationships expands attention to food provenance beyond a gourmet-style fetishisation |
+ | of origin or source, to the broader ecology of supply. Promote inter-organisational trade with artistic peers, local and foreign. | ||
- | Feral Trade staples start menu. | + | * Regulations |
- | | + | |
- | | + | Regulatory limits: Define and stock emergency food products; define emergency; outer limits of biscuit; cream teas. |
- | - Cola from Bristol. | + | |
- | - Salt from Gujarat | + | |
- | | + | * Basics |
- | | + | |
- | | + | Feral Trade staples start menu. |
- | | + | - Coffee from El Salvador |
+ | - Tea from Bangladesh (TBC) | ||
+ | - Cola from Bristol. | ||
+ | - Salt from Gujarat | ||
+ | - Zaytoun olive oil and other products | ||
+ | http:// | ||
+ | http:// | ||
+ | |||
+ | Other organisational contenders | ||
+ | | ||
+ | | ||
+ | | ||
+ | |||
+ | | ||
===== OUTPUTS ===== | ===== OUTPUTS ===== | ||
| | ||
- | | + | |
- | + | ||
- | | + | |
| | ||
| | ||
+ | |||
+ | |||
+ | ===== SHORT VERSION ===== | ||
+ | Feral Trade cafe at HTTP gallery | ||
+ | |||
+ | Feral Trade http:// | ||
+ | HTTP http:// | ||
+ | |||
+ | HTTP gallery (media- and net-art) is a cultural minority in a mainly working | ||
+ | class / cafe free residential area of NE London. The cafe will start off very small | ||
+ | scale and is modelled as a means of extending natural office tea and coffee service | ||
+ | to gallery visitors and locals. It is not motivated by cash profit, although goods | ||
+ | should cover their own costs. | ||
+ | |||
+ | All goods will be served with information about source and/or delivery, | ||
+ | including the materiality of cash transactions performed to procure them. | ||
+ | Visitors should be able to buy coffee etc either by the cup or in bags to | ||
+ | take home. | ||
+ | |||
+ | The feral trade courier process uses moving social networks, including | ||
+ | known and funded cultural travel, to conduct international grocery | ||
+ | trade by primarily social means. In documenting this process it expands the | ||
+ | idea of food provenance beyond a gourmet-style fetishisation of origins, to | ||
+ | broader relationships of supply. | ||
+ | |||
+ | The cafe hopes to promote inter-organisational trade with artistic peers, | ||
+ | local and foreign, and to expand a definition of localness beyond the | ||
+ | territorial boundaries of the village or state. | ||
+ | |||
+ | |||
+ | |||
+ | |||
+ | |||