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public_diet [2008-07-14 12:59] – katerichpublic_diet [2008-07-15 15:29] – katerich
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-**feasability study for sustained sustenance: installing a Feral Trade Cafe at HTTP gallery, London UK, from autumn/winter 2008. A platform to present feral trade goods; and develop the protocols of refreshment service as accessory to the other public communications of the gallery. The research emerges from an interest in the public diet of cultural organisations where foods for thought and consumption might crossover; and includes testing the regulatory limits and social expectations for a cafe, as well as preparing the resources, human and otherwise, required to run it. ** +**feasability study for sustained sustenance: installing a Feral Trade Cafe at HTTP gallery, London UK, from autumn/winter 2008. A platform to present feral trade goods and develop protocols for HTTP refreshment service, in line with the other public communications of the gallery. This research emerges from an interest in the public diet of cultural organisations where foods for thought and consumption might crossover; and includes testing the regulatory limits and social expectations for a cafe, as well as preparing the resources, human and otherwise, required to run it. ** 
  
  
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 Practical Practical
  
-1. HTTP is located in the back of beyond, a business arena in the residential London borough of Haringey http://www.haringey.gov.uk, from the point of view of its public. A cafe would offer visitors something to chew on alongside the art: sustenance and conviviality, enriched space for contemplation, information and reading, oppportunity to elongate visit.+1. HTTP is located in the back of beyond (an industrial estate in the residential London area of Haringey http://www.haringey.gov.uk) from the point of view of its public. A cafe would offer visitors something to chew on alongside the art: sustenance and conviviality, enriched space for contemplation, information and reading, and the oppportunity to elongate their visit.
  
 2. A service for local residents and studio occupants. The neighbourhood is changing - incoming small business and studios - the cafe would be an interface to that. A means of connecting with the local community that's more fluid and open, a softer and more everyday interface than the gallery.  2. A service for local residents and studio occupants. The neighbourhood is changing - incoming small business and studios - the cafe would be an interface to that. A means of connecting with the local community that's more fluid and open, a softer and more everyday interface than the gallery. 
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     http: The cafe will demonstrate an alternate economy and ecology that promotes free        http: The cafe will demonstrate an alternate economy and ecology that promotes free   
-    processes and experiences other than those governed by hegemonic global capitalism: +    processes and experiences other than those governed by hegemonic global capitalism - 
-    so many shops deal with just money.  +    so many shops deal with just money. Feral Trade is an economy based on other peoples'  
-    Feral Trade is an economy based on other peoples' activities and how you get from A to B. +    activities and how you get from A to B. 
     Even at this small scale it has a polemic value.     Even at this small scale it has a polemic value.
-[[feral_trade_economy]] +  
 +((Feral Trade relies on a moving network of social connections for the transportation of goods. Trade managed through an intricate time-space-personal system covering thousands of miles, linking hundreds of people, like the Trobriand islanders of yore. The orderly distribution of goods via a variety of motives, of which gain is not prominent.))
  
 Economic Economic
  
-Profit is not a necessary motive, which opens up the operating territory considerably. +Profit is not a necessary motive - which opens up the operating territory considerably. 
-Although stock should still pay for itself plus provide surplus for office consumption. +Although stock should still pay for itself plus provide a heady surplus for office consumption. Seed funding will be required for start-up equipment and utensils: HTTP or external.
- +
-  * income scenario  +
- +
-Slow start.  +
-All transactions logged and accounted for. +
-The cafe will be designed as financially self sufficient, although seed funding required for start-up equipment and utensils.+
  
-   Feral Trade runs at a fabulous loss, in business terms. +   feral trade:Feral Trade runs at a fabulous loss, in business terms. 
-   It operates in an absence of the principle of least effort, excluding it from basic  +   It operates in an absence of the principle of least effort which excludes it from 
-   market measure of success.  +   basic market measures of success. The investment is in the network. 
-   The investment is in the network. +
    
   * hours of operation, visitor patterns, winter plan    * hours of operation, visitor patterns, winter plan 
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 There is no cafe between the tube and HTTP although it is possible to take a  There is no cafe between the tube and HTTP although it is possible to take a 
 detour to Costa Coffee, a commercial chain in the business mall on Green Lanes.  detour to Costa Coffee, a commercial chain in the business mall on Green Lanes. 
-Portuguese cafe in the other direction has cheap and good espresso and a largely Portuguese clientele.+Portuguese cafe in the other direction has good cheap espresso and a mainly Portuguese clientele.
  
 The cafe would not necessarily be linked to shows. The cafe would not necessarily be linked to shows.
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 Trade cafe could occupy the gallery space. People would visit for the library, or for meetings. Trade cafe could occupy the gallery space. People would visit for the library, or for meetings.
 Library visitor numbers are low but it's the intensity of the experience that counts. Library visitor numbers are low but it's the intensity of the experience that counts.
-    http: It would be a coup to overcome geography and keep the cafe open in winter. +    http: It would be a coup to overcome London geography and keep the cafe open in  
-    Without affecting global warming. +    winter, without affecting global warming. 
          
 Patio bonfires worth looking into. Patio bonfires worth looking into.
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 When the gallery is open, there is someone always available to respond to visitors. When the gallery is open, there is someone always available to respond to visitors.
 Saturday and Sunday have dedicated invigilation, Fridays can be more hectic. Saturday and Sunday have dedicated invigilation, Fridays can be more hectic.
-Currently Ale (Furtherfield administration and coordination) does Fri-Sat; Sundays there is an outside invigilator. +Currently Ale (Furtherfield administration and coordination) does Fri-Sat; Sundays they hire an invigilator. 
  
 Hazards: At what scale would the cafe interfere with other office activity? Hazards: At what scale would the cafe interfere with other office activity?
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   * physical setup: service and storage spaces, equipment investment, utensil choices   * physical setup: service and storage spaces, equipment investment, utensil choices
  
-Initial investment will be necessary (equipment, utensils, presentation media).+Initial investment for equipment, utensils, presentation media.
 At a minimum, tables, chairs, umbrellas and signage to communicate cafe presence to the nighbourhood. At a minimum, tables, chairs, umbrellas and signage to communicate cafe presence to the nighbourhood.
          
-The decking along the side of HTTP building is potentially prime seating area. HTTP to sound the landlord out on this between rent payments,+The decking along the side of HTTP building is potential cafe seating area. HTTP to sound the landlord out on this between rent payments,
 Landlord relations are distantly friendly. There is a janitor who keeps a close eye  Landlord relations are distantly friendly. There is a janitor who keeps a close eye 
 on the compound. If landlord rejects decking plans, the parking spaces in front are  on the compound. If landlord rejects decking plans, the parking spaces in front are 
-formally HTTP's, included in their rent. Cafe could serve from here with guests seating themselves informally (on the decking).+formally HTTP's, included in their rent. Cafe could serve from here with guests seating themselves informally (on the decking). Decking receives no afternoon sun, another reason  to look at occupying parking.
  
     Liability would need to be thought through or ignored.     Liability would need to be thought through or ignored.
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   * publicity   * publicity
  
-Cafe would have its own publicity strand as a HTTP project. +Cafe would have its own publicity strand as a HTTP project, as well as being promoted as background for exhibitions.
-Also promoted as background for exhibitions.+
  
   * other models (positive and negative)   * other models (positive and negative)
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     networks.      networks. 
  
-    Leila's Shop, Shoreditch. Groceries and cafe, review covers the for & againsts:  +    Leila's Shop, Shoreditch. Expensive bespoke groceries / cafe, review covers the for &  
-    http://londonreviewofbreakfasts.blogspot.com/2008/04/leilas-shop-shoreditch.html+    againsts: http://londonreviewofbreakfasts.blogspot.com/2008/04/leilas-shop-shoreditch.html
  
 ===== HTTP structure  ===== ===== HTTP structure  =====
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    Promote Feral Trade experimental trader aims.    Promote Feral Trade experimental trader aims.
  
-   Food goods will be informationalised (onboard or on menu). +   * Stock Options
-   Customer receipts can be A4 laser prints with a torrent of product information.+
  
-   Selection will involve a biodiversity of criteria, none of which should be  +Stock selection will involve a biodiversity of criteria, none of which should be primary or exclusionary. Considerations include:
-   primary or exclusionary. Stock considerations include:+
  
-   - compliance with or skirting the regulatory perimeters [[uk_premises_regulations]] +   - compliance with or skirting the regulatory perimeters 
-   - shelf life: to avoid sales incentive or waste +   - shelf life: avoid sales incentive or waste 
-   - the facility of the food item to host information, including+   - the facility of the food item to reveal information ((The commodity,    
 +as object produced for sale on the market, conceals its relationships  
 +except for the money relation. The product of the commons is filled with  
 +human relations, including possibly unpleasant ones (Peter Linebaugh). 
 +Commoning produces social relations in the form of commons, freely associated humanity.   
 +Sarai Reader http://osdir.com/ml/culture.india.sarai.reader/2006-06/msg00073.html)) including
    - information on source, relations with land, embodied by the transport of its produce    - information on source, relations with land, embodied by the transport of its produce
    - information on carriage, network and delivery relations embodied by courier/s.    - information on carriage, network and delivery relations embodied by courier/s.
    - seasonality, including transportation seasons    - seasonality, including transportation seasons
-   - localness+   - locality
  
-   Expand understanding of localness beyond the territorially bounded, landlocked  +    All cafe goods will be informationalised (onboard or on menu). 
-   village model, to a shared set of connections and navigable transit routes  +
-   like the scale-free hubs of the internet. +
  
-[[common_products]]+  * Information
  
-   Ingredients and products with questionable ethics can be included, along with their  +Customer receipts can be A4 laser prints with a torrent of product information, alongside the date and price of purchase.
-   source information. The main thing is to expand the product monologue to articulate a  +
-   larger picture of the world it moves through. +
-[[tea_from_bangladesh]] +
-    Compared with Fair Trade which limits its communiques to the the iconic picture of  +
-    farmer/producer/collective, a restricted landscape +
-http://feraltrade.org/fair+
  
-    and one that reverses earlier breaks with tradition in visualising agriculture  +Ingredients and products with questionable ethics can be included on the menu, along with  their product information. The main thing is to expand the product monologue beyond simple boasting and purity fetishes (eg. the truth claims, elevated origins and destinies - gourmet, organic, health - promoted by fresh and wild style packaging http://feraltrade.org/research/righteous_products); or the homogenous landscape of happy farmers that Fair Trade propagates ((an image set that reverses earlier breaks with tradition in visualising agriculture labour as a statement on rural poverty as opposed to example of pastoral virtue. See Gleaning, François Millet 1857 http://www.st-andrews.ac.uk/~waste/timeline/story-pic1.htm)) http://feraltrade.org/fair;  
-    labour as a statement on rural poverty as opposed to example of pastoral virtue.  +to articulate a broader picture of the world the product moves through.  
-    Gleaning: François Millet 1857+[[tea_from_bangladesh]] for example. 
 + 
  
-http://www.st-andrews.ac.uk/~waste/timeline/story-pic1.htm+  * Other Menu Information
  
-   Feral Trade takes food-labeling as a space for diverse communications as   +[[breakdown_of_expenses]]: Menu also to include items and incidents in the transit of cash preformed for the goods' procurement: particularly obstacles, as the materiality of money in small quantities generally defies the idea of the smooth movement of finance across global networks.
-   opposed to righteous boasting / the promotion of purity fetishes.  +
-   Undercut profit-motivated product constructions, elevated origins and destinies +
-   (gourmet, organic, fairdom, health) in the truth claims propagated by the likes of +
-   fresh and wild. +
-http://feraltrade.org/research/righteous_products+
  
-[[breakdown_of_expenses]]: The cafe menu to also include itemisations in the transit of cash as witnessed in the goods' procurement: particularly obstacles, as the materiality of money in small quantities generally defies the idea of the smooth movement of finance across global networks. 
  
-   Read-write menu. Open to intervention from random vendors eg. customers can contribute  +   * Reciprocity
-   menu items via sell/trade/gifting stock.+
  
-   Economy of miniaturisation / smallscale. Enables hosting small batches/single items, +Read-write menu. Open to intervention from random vendors eg. customers can contribute  
-   ultra short seasons and microclimates. +menu items via peddling stock (sale, trade or gift).
-   Menu should be easily updated and transmitted (database-driven) and include  +
-   out of stock items - wishlisted, in negotiation or pending delivery.+
  
-   Courier process. Use moving social networks including known and funded travel to HTTP  +   * Seasonality
-   to deliver goods from afar, including store-bought ones. Documenting these journeys and +
-   relationships expands attention to food provenance beyond a gourmet-style fetishisation  +
-   of origin or source, to the broader ecology of supply.  +
-   Promote inter-organisational trade with artistic peers, local and foreign.               +
  
-   Source producers or recipes from HTTP social networks, commission or collect artists'  +Economy of miniaturisation / smallscale. Enables hosting small batches/single items, ultra short seasons and microclimates. Menu format should be easily updated and transmitted (database-driven) and include out of stock items - wishlisted, in negotiation or pending delivery. 
-   food projects, plus social connections to city farm, allotment, home cultivation  + 
-   (cake, jams, herbs, sprouts etc). +  * Localness 
 + 
 +   Expand the notion of localness beyond the territorial boundaries of the village  
 +   or nation state, to more closely replicate the world HTTP works in. A shared set  
 +   of connections and navigable routes like the scale-free hubs of the internet.  
 + 
 +    * Suppliers 
 + 
 +Source producers or recipes from HTTP social networks, commission or collect artists' food projects, cultivtate agrisocial relations with city farms or allotments, rural family connections, home cultivation (cake, jams, herbs, sprouts) etc.  
 + 
 +   * Delivery 
 + 
 +Courier process. Use moving social networks including known and funded travel to HTTP  
 +to deliver goods from afar, including store-bought ones, and document this process via the Feral Trade Courier database, http://feraltrade.org.  
 +Actively promote inter-organisational trade with artistic peers, local and foreign.                
 + 
 +   * Regulations
        
-   Regulatory limits: Define and stock emergency food products; define emergency; outer  +Regulatory limits: Define and stock emergency food products; define emergency; outer limits of biscuit; cream teas.  
-   limits of biscuit; cream teas. + 
 +   * Basics: Feral Trade staples start menu.  
 + 
 +      - Coffee from El Salvador 
 +      - Tea from Bangladesh (TBC) 
 +      - Cola from Bristol. 
 +      - Salt from Gujarat 
 +      - Zaytoun olive oil and other products http://zaytoun.org / local distributors at http://www.zaytoun.org/index.php/sellers/#London
  
-   Feral Trade staples start menu.  +   * Other organisational contenders
-  -    Coffee from El Salvador +
-  -    Tea from Bangladesh (TBC) +
-  -    Cola from Bristol. +
-  -    Salt from Gujarat+
  
-  Other organisational contenders +      - http://fo.am Brussels. Grappa, Latvian cured meats, computer chocolate biscuits. 
-  -    Fo.am Brussels. Grappa, Latvian cured meats, computer chocolate biscuits. +      - Mejor Vida Corporation, Mexico City. Hot chocolate 
-  -    Mejor Vida Corporation, Mexico City. Hot chocolate +      - Irational.org, Bristol. Food for Free apple mush 
-  -    Irational.org, Bristol. Food for Free apple mush +
  
    Challenge fresh+wild to a duel.    Challenge fresh+wild to a duel.
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 known and funded cultural travel, to conduct international grocery known and funded cultural travel, to conduct international grocery
 trade by primarily social means. In documenting this process it expands the  trade by primarily social means. In documenting this process it expands the 
-idea of food provenance beyond a gourmet-style fetishisation of origins the+idea of food provenance beyond a gourmet-style fetishisation of origins, to 
 broader relationships of supply.  broader relationships of supply. 
  
  • public_diet.txt
  • Last modified: 2022-03-16 11:14
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