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symposium2007:mike_longhurst [2008-01-22 04:46] – external edit 127.0.0.1symposium2007:mike_longhurst [2011-04-02 03:47] (current) – [Biography] maja
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 Mike Longhurst is Senior Vice President at McCann-Erickson EMEA, responsible for Business Development and Corporate Affairs. He is a member of the Executive Board of the European Association of Communication Agencies (EACA) and has personal responsibilities for sustainability issues. In this role, Mike was a co-author of the Advertising Sector Report to the World Summit in 2002. He is a member of the United Nations Environment Programme’s Advertising Forum, representing the European communication agencies and has spoken at over 50 events around the world. In 2003 he also led development of an Ethical Code for advertising agencies which can be found at http://www.eaca.be. Mike Longhurst is Senior Vice President at McCann-Erickson EMEA, responsible for Business Development and Corporate Affairs. He is a member of the Executive Board of the European Association of Communication Agencies (EACA) and has personal responsibilities for sustainability issues. In this role, Mike was a co-author of the Advertising Sector Report to the World Summit in 2002. He is a member of the United Nations Environment Programme’s Advertising Forum, representing the European communication agencies and has spoken at over 50 events around the world. In 2003 he also led development of an Ethical Code for advertising agencies which can be found at http://www.eaca.be.
  
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